NAVCH.AI
A landing page for an AI course built for people who actually run businesses — not for tech enthusiasts, but for marketers, designers, and founders who want to earn more by working less.
NAVCH.AI is a Ukrainian AI course targeting marketers, SMM specialists, designers, content creators, entrepreneurs, and freelancers. The audience already knows what AI is — they see it everywhere. What they don't know is how to make it work for their specific job. The challenge: position the course as a practical business tool, not another intro to ChatGPT. The key insight from the copy: 40–50% of marketing and content tasks can already be automated. Those who learn now will earn more and work less.
The visual direction — dark, neon purple, cinematic — was chosen to feel different from typical Ukrainian online course aesthetics, which tend toward warm pastels. NAVCH.AI needed to feel sharp, technical, and credible without being cold. The page structure follows the classic sales logic: hook with a fact, show outcomes, explain who it's for, reveal the programme and tools, handle objections with pricing, close with testimonials. Every section has a single job and a clear CTA.
A live landing page at navchai.net covering 10 course modules across AI strategy, prompt engineering, content automation, image and video generation, advertising, analytics, and monetisation. Three pricing tiers — Start, Pro, Business — with a free trial lesson entry point.